Extraordinary Craft

Luxury carmakers are pushing the boundaries of opulence and craftsmanship in exceptional bespoke, one-off and limited-edition vehicles. Nautical-inspired designs honour heritage-rich brands, while sleek dark tones maintain an unwavering appeal. Warm gilded hues and rich textures create a sense of history and character, with references to leather, wine, roses and pearls adding to the timeless allure.

Creative & Cultural Expressions

Cars are evolving into mobile works of art with experimentation such as colour-changing e-ink and hand-painting. Collaborations with fashion brands broaden material palettes and craft techniques, while nods to cultural heritage help to ensure regional relevance. Light projections also highlight the future possibilities of digital customisation.

Eco-Driven Innovation

As highlighted in Materials for Climate-Friendly Cars, sustainability is a major challenge for carmakers, but industry efforts to advance eco-friendly mobility are intensifying. A surge in the use of recycled and recyclable materials is improving vehicle recyclability, while the shift towards bio-based materials is reducing the reliance on petroleum-based raw materials.

Adventurous & Rugged

Contemporary cars designed for the great outdoors blend adventurous character with sustainable features. Carefully chosen materials ensure durability and protection against extreme conditions while providing rugged practicality, increased comfort and lasting resilience. Mimicking natural vistas through colour, these vehicles enhance fun and freedom for explorers.