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Looking for insight or commentary? Stylus’s Experts are the authority in more than 20 industries, from food & beverage and product design to beauty and technology. They’re available to give you a first look at the most influential emerging trends shaping the future landscape.
If you’re a journalist seeking expert opinion on consumer trends, please get in touch.
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Press Pack
Discover more about Stylus, our Experts and our trend authority.
In the Press
The Financial Times
Can you buy rest in a jar?
Speaking with the Financial Times, Lisa Payne, Stylus’s head of Beauty Trends, explores the drivers and opportunities around the rise in beauty and wellness products that promise to deliver a ‘rested’ effect.
Retail Week
What will UK retail look like in 2035?
“I don’t think there’s an age limit on an interest in virtual worlds or extended reality, but how these worlds are designed is critical,” explains Stylus’s senior Retail & Brand Comms Trends editor Rebecca Hobbs.
The Guardian
‘It’s game over for facts’: how vibes came to rule everything from pop to politics
Antonia Ward, Stylus’s chief futurist, speaks with the Guardian about the era of the vibe: “We started talking about vibes in September 2020. […] We were looking at how social media was reflecting a more chaotic mood.”
Stylist
These are the 12 trends that will be massive in 2025
Stylus’s Fashion Trends editor Katie Devlin speaks with Stylist magazine about the trends with longevity as we traverse 2025.
The New York Times
Advertising that mixes reality with AI
“It means fantasy building, designing that sort of beautiful, liminal, otherworldly space, often kind of dreamlike environments,” says Annie Corser, Stylus’s senior Pop Culture & Media Trends editor
Speciality Food Magazine
28 food and drink trends to watch in 2025
“In 2025, hydration will spin into sharper focus as consumers join the dots between their everyday liquid intake and overall wellness,” says Mandy Saven, content director at Stylus.
Strategy Magazine
The Future of Retail: Part 1
"The next decade will make it a moral and commercial imperative for retailers to service and empower consumers of all abilities”. Speaking with Strategy, Katie Baron, Stylus’s content director, examines some of the key influences shaping the retail landscape.
HTSI
Jewellery to unblock your chakra
Emily Gordon-Smith, Stylus’s content director and sustainability lead, explores wellness’ impact on the products we buy - “across the consumer-product spectrum, purchases that support wellbeing or offer comfort are increasingly driving sales”.
The Times
How the vegan bubble burst
Mandy Saven, Stylus’s content director, spoke with The Times about why veganism is falling out of favour as consumers reconsider their diets, citing the vegan “health conundrum” as an important factor influencing purchase decisions.
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