Your trends
intelligence
partner
Stylus is the trends intelligence partner for forward-looking brands and agencies. We identify and articulate consumer futures to help the biggest brands and agencies in the world build better futures – for their businesses, for people and for the planet.
2009
Stylus was founded to revolutionise the trend forecasting landscape. Our company was built on the belief that to meaningfully innovate, consumer-facing businesses must understand trends beyond their own sector – enabled by access to actionable, validated cross-industry trends intelligence.
2025
Today, Stylus delivers powerful trends intelligence to more than 500 brands, agencies and businesses around the world. In 2025, we joined GlobalData PLC with a shared vision of leading the consumer trends and analytics market, delivering exceptional insights and services worldwide.
Empowering
confident
decision-making
Our insights span 20 industries, split across 10 directories, giving you a powerful overview of what’s next – for your market, your industry and, most critically, your consumers. This approach enables you to spot opportunities, anticipate shifts, validate ideas, build strategies and de-risk decisions.
We give you a deep understanding of what your future customers will think, feel, want and need, so your business can adapt and respond ahead of time.
Our beauty coverage helps you get under the skin of the industry and discover what emerging shifts and future innovations your business needs to be aware of to prosper.
We track design and manufacturing innovations on a global scale in a highly visual way to inspire your future product development plans.
Through our forecasting and deep analysis of seasonal trends, catwalk coverage and product development, we show you the commercial possibilities that are waiting for your business in the fashion industry.
From material innovations to aesthetic trends, we deliver forward-thinking analysis of the emerging consumer trends that will shape the future of home and interiors, packaging, architecture and more.
With a taste for dissecting food culture, flavour, ingredients and more, our Food & Beverage experts bring you cutting-edge trends and insights that apply across industries, spanning everything from food technology to sustainability and wellbeing.
By analysing the future travel, leisure and hospitality landscapes, we reveal the commercial opportunities connected to evolving consumer lifestyles.
We dive into what connects with different consumer cohorts and communities across all media, including film, news, gaming and livestreaming.
We unlock the most effective engagement strategies for commercial success across industries, covering everything from physical spaces to digital commerce.
Technology is an ever-present part of people’s lives. Our research provides your business with the insight it needs to embrace industry advances in everything from fintech to the metaverse.
“The future is not for the fainthearted. Tomorrow’s consumers will always expect more. At Stylus, we know igniting fresh ideas and possibilities, while managing risk, demands a robust, trusted vision of the future, communicated powerfully.”
Chief Futurist at Stylus
Recognised as a go-to authority for global media.
Why Europe is leaning into sportswear
“Fashion is overall moving to a more mature mindset, favouring a grown-up mood and more sophisticated styling,” explains Katie Devlin, Stylus’s Fashion Trends Editor.
How brands can rock the women’s sports revolution
“Aside immediate boosting purchase intent there’s the bigger picture legacy lure of literally changing social history,” writes Katie Baron, Stylus’s Content Director.
How vibes came to rule everything from pop to politics
Antonia Ward, Stylus’s Chief Futurist, says: “We started talking about vibes in September 2020. […] We were looking at how social media was reflecting a more chaotic mood.”
Luxury Travel in 2025
Stylus’s Advisory Director Nia Pejsak speaks with the Australian Financial Review about the rising prevalence of beauty concierge services for luxury travellers.
Can you buy rest in a jar?
Lisa Payne, Stylus’s Head of Beauty Trends, explores the drivers and opportunities around the rise in beauty and wellness products that promise to deliver a ‘rested’ effect.
What will UK retail look like in 2035?
“I don’t think there’s an age limit on an interest in virtual worlds or extended reality, but how these worlds are designed is critical,” explains Stylus’s Senior Retail & Brand Comms Trends Editor Rebecca Hobbs.
Create
Better Futures
with Stylus