The metaverse – a term coined by Neal Stephenson in his 1992 novel Snow Crash – isn’t here yet. However, we do already find ourselves in an era of ‘proto-metaverses’. So what does this mean for businesses? And how can they capitalise on the opportunities the metaverse presents – now and in the future?
London, July 18, 2022 – Stylus, the expert source for trends and insights, has published The Metaverse 360°, a new multi-report series that provides an in-depth exploration of these always-on, interactive virtual worlds.
Early iterations of the metaverse may be works in progress, but they shouldn’t be disregarded. The metaverse is already enticing millions of people whose lives are enriched through digital identities, virtual connections, and parallel communities.
In this report series, Stylus’ trend experts unpack the key attitudes, challenges, possibilities and promise of the metaverse across retail, entertainment, socialising, work, education, health, relationships, and in the technology itself.
A complimentary bite-sized version of the research can be downloaded here.
The Metaverse 360° covers: Advertising & Branding, Pop Culture, Travel & Tourism, Work & Education, Architecture & Spaces, Retail, Media & Entertainment.
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At Stylus, we uncover trends, predict change, and provide the intelligence that helps businesses prosper. With a relentless curiosity for what’s new, what’s now and what’s next, our experts are the authority in over 20 sectors, and have a deep understanding of the most influential emerging trends affecting consumers around the globe. It’s the reason we’re trusted by the world’s leading brands, agencies and businesses: to help them reveal what’s possible, not just predict what’s probable.
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