Emerging designers and established brands alike are embracing bright colours and material exploration to express themes of joy and playfulness in celebration of individuality and creativity. Dynamic product launches and installations incorporate narratives and interactive elements, adding an engaging layer of fun.

Sustainability was suitably high on the agenda, with innovative discussions focusing on how it can drive design, ignite material innovation, foster community collaboration and cultivate new aesthetic values. The emphasis is on bio-based, low-carbon-footprint materials derived from regenerative crops, like hemp, flax and bamboo, aiming to displace harmful synthetics.

Scandinavian minimalism prevails, with designers embracing a reductionist ethos characterised by simplicity, natural colour schemes, organic textures and fine craftsmanship. Drawing inspiration from both Scandinavian and Japanese influences, visually captivating showrooms and relaxed installations at 3 Days of Design evoked a sense of calm and wellbeing.

Aluminium and steel continue to dominate new contemporary furniture and décor, aligning with our Key Trends observed at Milan Design Week in April. Diverging from playfulness and soft minimalism, designers are exploring the fusion of industrial and raw/organic elements. Travertine and marble bring natural elegance to monolithic designs.