Nature-Powered Solutions

Amidst the global plastic and climate crisis, bio-based materials offer earth-friendly solutions that align with nature’s cycles. Brands are championing merino wool, wood-based cellulose and renewable resources like hemp and sugar cane as eco-conscious alternatives to petroleum-based fibres for high-performance products.

Circular Design Innovations

Biodegradable materials, monomaterial construction and circular strategies focused on recyclability and repairability are driving sustainable developments in activewear and outdoor gear. These facilitate the creation of high-performance products that reduce waste, support a circular economy and enable longer product lifespans.

Cold-Weather Performance

Cold-weather apparel and gear now combine warmth, comfort and performance. Heat-generating fabrics, hydrophobic materials and aerogel insulation provide optimal warmth without bulk. Versatile designs for extreme conditions and urban settings offer both functionality and style, ensuring year-round comfort.

Built to Protect

Next-gen protective gear is set to enhance safety, comfort and performance across the active and outdoor industries. Designed to protect everyone – from young adventurers to seasoned athletes – these innovations offer durable, adaptive designs that thrive in extreme conditions, ensuring peak performance and enjoyment without compromise.