Published 14 August 2023

8 min read
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Ever-evolving in sophistication and accessibility, beauty technology for 2023 features some exciting trends and commercial inspiration. Cure-all LED light leads in skin devices, hair styling becomes more nuanced with improved tools, and new everyday gadgets cater for limited mobility. While big-budget tech makes headlines, lo-fi massage tools are also a winning category.

Salon Skin at Home

Hair Styling Heroes

Accessible Tech

Skincare is a core market for developing beauty device tech, as consumers continue to look for at-home solutions to skin concerns as well as general health and maintenance. LED masks for the face and beyond are commanding particular attention while cultish reviews and social media hype boost sales and new product launches.

Skincare is a core market for developing beauty device tech, as consumers continue to look for at-home solutions to skin concerns as well as general health and maintenance. LED masks for the face and beyond are commanding particular attention while cultish reviews and social media hype boost sales and new product launches.

Summary

Salon Skin at Home

Skincare is a core market for developing beauty device tech, as consumers continue to look for at-home solutions to skin concerns as well as general health and maintenance. LED masks for the face and beyond are commanding particular attention while cultish reviews and social media hype boost sales and new product launches.

Hair Styling Heroes

Hair styling gets a boost with innovative two-in-one devices from the likes of Dyson and GHD (both UK), proving new technology can create more compact, handy designs for everyday use.

Accessible Tech

Diversity and inclusion emerge as core tenets of clever designs that cater for the needs of a wider audience. Design for disabilities helps make light work of cumbersome applications, and new tech caters for Black textured hair. Elsewhere, low-to-no-tech tools are commercially accessible alternatives to pricey gadgets, using material and form instead of electricity and thermodynamics. 

Beauty’s New Tech-Centric Tools & Devices

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Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.

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The intersection of sports and beauty is more commercial than ever, driven by the 2024 Olympics’ spotlight on self-expression in women’s sports and a flourishing cohort of ath-beauty consumers. Speaking to the growing demand for products that empower active lifestyles, brands are enhancing performance and wellness...

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