Katie Baron
Katie Baron
Content Director

“Being a brand during a permacrisis may present like a nightmare, but wild times can also light the way to radical (positive) change as consumers’ desire for ‘different’ spikes. Parallel to new possibilities in tech and the most potent pop-cultural shifts, we’re already mapping reactionary trends including Asset Culture Commerce, Regenerative Retail, the Transformational Experiential and Simplexity & Sense-Making. Stay tuned to see them all.”

“Being a brand during a permacrisis may present like a nightmare, but wild times can also light the way to radical (positive) change as consumers’ desire for ‘different’ spikes. Parallel to new possibilities in tech and the most potent pop-cultural shifts, we’re already mapping reactionary trends including Asset Culture Commerce, Regenerative Retail, the Transformational Experiential and Simplexity & Sense-Making. Stay tuned to see them all.”

Katie Baron

Katie Baron

Content Director

Our Retail & Brand Communications team explore changing behaviours, emerging tech and the sharpest thinking in brand innovation to unlock the very best strategies for engaging today and tomorrow’s consumers. From sports to sex, fashion to food, they cover physical spaces, digital commerce, advertising & marketing, service design, brand storytelling and every intersection in between. 

Our Retail & Brand Communications team explore changing behaviours, emerging tech and the sharpest thinking in brand innovation to unlock the very best strategies for engaging today and tomorrow’s consumers. From sports to sex, fashion to food, they cover physical spaces, digital commerce, advertising & marketing, service design, brand storytelling and every intersection in between. 

Membership

Join the Stylus community for real-time access to reports, ideas and support from our dedicated trends experts, giving your organisation the tools it needs to flourish.

Membership

Join the Stylus community for real-time access to reports, ideas and support from our dedicated trends experts, giving your organisation the tools it needs to flourish.