
Published 21 February 2025
Amid corporate withdrawal from DEI initiatives, consumer sentiment on brands participating in inclusive calendar commemorations this year is split along party lines (see Key Stats). Those taking part are tapping into sociocultural movements and institutions such as historically Black colleges and universities (HBCUs), Black dandyism and Black joy; partnering with museums on artist collaborator exhibitions; and spotlighting the legacy of family businesses.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
Acknowledging the ongoing pulling power of physical retailing (see Brand Spaces: 26/27), our first quarterly store design trends report of 2026 spotlights fresh...