
Published 31 August 2022
Last year’s Soulful Sophisticates become a quietly disruptive cohort who fuse sportswear with luxury in an aspirational but distinctly youthful way, championing modern androgyny and vintage prep in the process.



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Inspired by the mashed-up mood of our A/W 27/28 Fashion Direction Pulse, retro references, playful sports aesthetics and creative personalisation are all at the forefront of the 2027 back-to-school season. We...