Luggage Deep Dive: Travel & Commuting
Published 14 January 2025
With more frequent, shorter trips being made by Gen Zers and millennials, and return-to-the-office policies on the rise, consumers are looking for more from their luggage and bags. Whether enhancing convenience and functionality with smart features, making less of an impact through sustainable design, or speaking to a carefully considered personal style ethos, we look at the trends to watch.
Smarter Bags & Suitcases
Sustainable Sojourners
Statement-Making Style
With global tourism on track to recover to pre-pandemic levels and more employers implementing return-to-office policies, both travellers and commuters are seeking more from their luggage. Whether equipped for charging on the go, super-efficient packing or enhanced safety and security, manufacturers are raising the bar with smart add-ons.
With global tourism on track to recover to pre-pandemic levels and more employers implementing return-to-office policies, both travellers and commuters are seeking more from their luggage. Whether equipped for charging on the go, super-efficient packing or enhanced safety and security, manufacturers are raising the bar with smart add-ons.
Summary
Smarter Bags & Suitcases | With global tourism on track to recover to pre-pandemic levels and more employers implementing return-to-office policies, both travellers and commuters are seeking more from their luggage. Whether equipped for charging on the go, super-efficient packing or enhanced safety and security, manufacturers are raising the bar with smart add-ons. |
Sustainable Sojourners | Seeking to minimise their environmental impact, brands are highlighting the eco-friendly features of their luggage. While many companies already offer lifetime repair guarantees, some are taking things a step further with post-consumer recycled materials and circular designs. |
Statement-Making Style | Travellers hoping to stand out in the style stakes – and easily spot their belongings on the luggage carousel – are looking to luxury brands, fashion-forward collaborations and personalisation to fulfil their aesthetic desires. |
Luggage Deep Dive: Travel & Commuting
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Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
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