Cleaning Innovations 25/26: Smart, Green, Efficient
Published 22 October 2024
With attitudes towards using harsh chemicals shifting, consumers are willing to spend more on products that pledge planetary kindness. Refillable and plastic-free packaging remains popular – especially in convenient subscription formats. Smart cleaning appliances level up with the incorporation of artificial intelligence (AI), while small but powerful gadgets increase accessibility, and product upgrades make the case for cleaning smart, not hard.
Also, look out for our Laundry & Aftercare report, publishing in November.
Gentler, Greener Cleaning
Appliances Level Up
Small but Mighty Tools & Accessories
Planet-conscious products continue to drive spending, with more than 30% of Americans willing to spend more on sustainable home care items (Statista, 2023). The ongoing beautification of cleaning has spurred the development of probiotic formulas that boost the home’s microbiome and all-in-one products, as consumers favour a less-is-more approach.
Planet-conscious products continue to drive spending, with more than 30% of Americans willing to spend more on sustainable home care items (Statista, 2023). The ongoing beautification of cleaning has spurred the development of probiotic formulas that boost the home’s microbiome and all-in-one products, as consumers favour a less-is-more approach.
Summary
Gentler, Greener Cleaning | Planet-conscious products continue to drive spending, with more than 30% of Americans willing to spend more on sustainable home care items (Statista, 2023). The ongoing beautification of cleaning has spurred the development of probiotic formulas that boost the home’s microbiome and all-in-one products, as consumers favour a less-is-more approach. |
Appliances Level Up | Advancements in AI are driving innovation in white goods, as manufacturers incorporate smart tech for greater efficiency and accessibility. Elsewhere, a move towards circular design hopes to give appliances a longer lifespan and limit waste. |
Small but Mighty Tools & Accessories | Nifty handheld gadgets and countertop appliances simplify cleaning tasks and increase accessibility, while compact multitasking tools save valuable space. Elsewhere, #CleanTok’s influence has reframed regular cleaning as a wellness ritual, complemented by aesthetic accessories and improved products that work harder for consumers. |
Cleaning Innovations 25/26: Smart, Green, Efficient
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