Derma 2.0: Clinical Beauty Goes Premium
Luxury beauty is entering its dermatological era, with new expert-backed brands and clinically proven formulations celebrating science as the pinnacle of efficacy and quality. Stylus explores the consumer demands creating a fertile ground for dermatologist and aesthetician brands to thrive, alongside the opportunity in health-forward clinical product development.
Luxury Leans into Skin Science
Aesthetics & Cosmetics Converge
New Premium-Product Pivots
Back in 2021, we highlighted the post-pandemic drive towards science-backed beauty, the rise of the social media dermatologist, and the drugstore brand boom. In 2024 and beyond, trends and developments in clinical and dermacosmetics are skewing premium, with luxury brands leading the charge.
Back in 2021, we highlighted the post-pandemic drive towards science-backed beauty, the rise of the social media dermatologist, and the drugstore brand boom. In 2024 and beyond, trends and developments in clinical and dermacosmetics are skewing premium, with luxury brands leading the charge.
Summary
Luxury Leans into Skin Science | Back in 2021, we highlighted the post-pandemic drive towards science-backed beauty, the rise of the social media dermatologist, and the drugstore brand boom. In 2024 and beyond, trends and developments in clinical and dermacosmetics are skewing premium, with luxury brands leading the charge. |
Aesthetics & Cosmetics Converge | Shrewd strategies in luxury beauty bridge the worlds of cosmeceutical science and high-end skincare, highlighting sophisticated ingredient technology based on exosomes, peptides and even precious stones to replace or support cosmetic procedures. |
New Premium-Product Pivots | While over-the-counter skincare remains the dominant category for luxury brands commercialising the appeal of science, new launches apply learnings in alternative categories and services, providing a robust derma-beauty experience. |
Derma 2.0: Clinical Beauty Goes Premium
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Want to see the full report?
Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
