
Published 03 December 2024
Christmastime is here again, so we unpack the significant directional microtrends that will bring comfort and joy this holiday season. From the Decadent Noel we predicted back in 2023 to Brat Xmas and environmental mindfulness- or nostalgia-fuelled themes, these are the key directions to note across packaging, decorations and gifting to help inspire future product development.



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Seasonal hues bring warmth to outdoor spaces through the colder months, decorative flourishes provide beauty and joy, and lightweight gardening gear prizes versatility and aesthetics. Elsewhere, hardworking metals infuse gardens with an industrial edge, while a youthful pop of colour and cartoon-esque forms keep outdoor...