Published 18 December 2024

Author
Beauty Team

We revisit our three Beauty Directions for Autumn/Winter 2024/25 – Solstice, Frolic and Radical, created back in 2023 – to see how they were first validated at the luxury level and are now being adopted across the mass market. 
 
Download our three infographics to uncover the zeitgeist-capturing themes and see how product launches align with each trend. 

Beauty Validations A/W 24/25

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Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.

We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.

We’d love to do the same for you.

Book a demo with us today to discover more.