
Published 18 December 2024
Beauty Team
We revisit our three Beauty Directions for Autumn/Winter 2024/25 – Solstice, Frolic and Radical, created back in 2023 – to see how they were first validated at the luxury level and are now being adopted across the mass market.
Download our three infographics to uncover the zeitgeist-capturing themes and see how product launches align with each trend.



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We revisit our three Beauty Directions for Autumn/Winter 2025/26 – Simplicity, Borderless and