Pop Culture Pulse, Nov 2024: Netflix Moments, Fediverse Loops & Glocal Music Scenes
Our Pop Culture Pulse is a monthly download of the buzziest cultural developments, emerging fandoms and audience trends. This month, we dive into Netflix’s new Moments feature helping fans broadcast their latest obsessions, the TikTok-esque new platform within the decentralised social media network Fediverse, and how Spotify is helping nurture the glocal potential in Mexico’s music scene.
Social Media & Internet Culture: TikTok-Like Loops Joins the Fediverse
Entertainment: Netflix Moments Champions Fan-Fed Buzz
Music & Sound: Spotify Backs Mexico’s Glocal Music Scene
The Fediverse, a collection of connected, decentralised social networks (i.e. not controlled by a central entity), is soon to add its own short-form video platform, Loops. As appetite for social-first, single-purpose platforms grows (see Pop Culture & Media Futures 24/25), decentralised social media attracts users with alternative platforms, offering legacy features without the perceived downsides.
The Fediverse, a collection of connected, decentralised social networks (i.e. not controlled by a central entity), is soon to add its own short-form video platform, Loops. As appetite for social-first, single-purpose platforms grows (see Pop Culture & Media Futures 24/25), decentralised social media attracts users with alternative platforms, offering legacy features without the perceived downsides.
Summary
Social Media & Internet Culture: TikTok-Like Loops Joins the Fediverse | The Fediverse, a collection of connected, decentralised social networks (i.e. not controlled by a central entity), is soon to add its own short-form video platform, Loops. As appetite for social-first, single-purpose platforms grows (see Pop Culture & Media Futures 24/25), decentralised social media attracts users with alternative platforms, offering legacy features without the perceived downsides. |
Entertainment: Netflix Moments Champions Fan-Fed Buzz | Netflix’s new Moments tool is handing fan communities a major win by letting users clip their favourite Netflix shows and films to share on social media. By getting behind clip culture and the ‘fan edit’ (user-made and shared spliced entertainment clips designed to signal appreciation), Netflix is acknowledging fan content’s key role in generating buzz, further blurring the line between entertainment and social media. |
Music & Sound: Spotify Backs Mexico’s Glocal Music Scene | Global streams of Mexican music have risen by more than 220% since 2019 (Spotify, 2024). Recognising its surging fandom, Spotify is leaning into the vibrant Mexican music scene’s growing glocal potential with events in Los Angeles and a two-day music festival (Mexcla) in Mexico City on November 2-3, featuring a line-up of exclusively Mexican artists and spotlighting the country’s breadth of musical diversity. |
Pop Culture Pulse, Nov 2024: Netflix Moments, Fediverse Loops & Glocal Music Scenes
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