Rethinking Sustainability: Beauty’s Biotech Future
Smart brands are exploring biotechnology as an efficient resource to meet sustainability goals. As sourcing raw materials has a highly problematic impact on natural biodiversity, lab-grown ingredients are emerging as an appealing alternative, reframing the narrative around synthetics. We spotlight key innovations championing biotech as the future of sustainable beauty.
Sustainable Cultivation
Blue Biotechnology
Going Beyond 'Clean'
Biotech’s Luxury Lean
The global biotech ingredients market is expected to reach $75.3bn by 2028 (Allied Market Research, 2021), reinforcing the large-scale commercial opportunity of lab-cultivated ingredients. Brands are celebrating biotech as a sustainable ingredient formulation process that doesn’t compromise on product performance, catering for consumers who desire nature-inspired eco-friendly products with the reassurance of science.
The global biotech ingredients market is expected to reach $75.3bn by 2028 (Allied Market Research, 2021), reinforcing the large-scale commercial opportunity of lab-cultivated ingredients. Brands are celebrating biotech as a sustainable ingredient formulation process that doesn’t compromise on product performance, catering for consumers who desire nature-inspired eco-friendly products with the reassurance of science.
Summary
Sustainable Cultivation | The global biotech ingredients market is expected to reach $75.3bn by 2028 (Allied Market Research, 2021), reinforcing the large-scale commercial opportunity of lab-cultivated ingredients. Brands are celebrating biotech as a sustainable ingredient formulation process that doesn’t compromise on product performance, catering for consumers who desire nature-inspired eco-friendly products with the reassurance of science. |
Blue Biotechnology | As highlighted in Marine-Centric Beauty, a renewed interest in the ocean and its wondrous beauty benefits is driving pioneering blue biotech development. Marine-derived ingredients, such as algae and living organisms, are playing a leading role in the evolution of synthetic biology. |
Going Beyond 'Clean' | As consumers become more discerning about clean beauty, opportunities emerge to redefine what it can and should mean. In doing so, shrewd brands are helping regenerate the planet as well as their customers’ skin via innovative upcycled ingredients empowered by biotech. |
Biotech’s Luxury Lean | Science-forward luxury brands are positioning biotech as a fundamental element of their DNA and demonstrating its ability to enrich products and experiences. By fusing forward-thinking science with traditional ideals, they’re offering sustainable solutions without compromising on luxury aspects or heritage ingredients. |
Rethinking Sustainability: Beauty’s Biotech Future
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Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
