Milan Design Week 2024: Colour, Materials & Textiles
Most of Milan Design Week was transformed into a sensory spectacle of dazzling colour and expressive crafts, but humble materiality and natural tones were present, too. This polarity was particularly evident in textiles. Creative material explorations also spanned metal, glass, wood, ceramic and stone, as well as bio- and waste-based innovations that address sustainability.
Colour Applications
Key Colours
Materials
Textiles
Showstopping colour formed the basis of many presentations and product launches this year, whether expressed in digitally bright cosmic hues, sun-soaked shades, impactful pairings or eclectic combinations in richly crafted fabrications. Yet timeless and natural tones also featured, providing calm and respite from the event’s all-encompassing nature.
Showstopping colour formed the basis of many presentations and product launches this year, whether expressed in digitally bright cosmic hues, sun-soaked shades, impactful pairings or eclectic combinations in richly crafted fabrications. Yet timeless and natural tones also featured, providing calm and respite from the event’s all-encompassing nature.
Summary
Colour Applications | Showstopping colour formed the basis of many presentations and product launches this year, whether expressed in digitally bright cosmic hues, sun-soaked shades, impactful pairings or eclectic combinations in richly crafted fabrications. Yet timeless and natural tones also featured, providing calm and respite from the event’s all-encompassing nature. |
Key Colours | The five most prevalent colour groups, along with the luminous yellows, oranges and mustard browns highlighted in Colour Applications, are purple/pink, silver, red, blue and green. Many brands used these assertive colours to draw attention to hero products or envelop visitors in mood-enhancing curated spaces. |
Materials | Material explorations are as creative and inspiring as ever. Designers considered the powerful role of craft, natural materiality and alluring tactility in projects spanning metal, glass, wood, ceramic and stone. Meanwhile, bio- and waste-based innovations seek to improve the industry’s sustainability credentials. |
Textiles | Textile collections are polarised, sitting in one of two camps. There’s a calm and harmonious story, grounded in humble materiality, simple constructions and beautiful craftsmanship; and a highly joyful direction that celebrates big, bold and bright designs. |
Milan Design Week 2024: Colour, Materials & Textiles
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