Beauty's Skin-Focused Future
The key beauty trends that will futureproof your product and marketing offerings.
What are the beauty trends your brand needs to know about, now?
The modern beauty buyer is ingredient savvy, product hungry and ready to jump on board the trends that will help them achieve their goals and be their most authentic self.
Within the beauty landscape, skincare continues to be the most dynamic market, evolving at breakneck speed with the needs of consumers and developments in formulation technology. Now, make-up and haircare are learning from this beauty category leader, adapting skincare formats, claims and caring elements into their own offerings to commercial success.
Discover how your brand should apply these trends to its products and marketing, and how will they evolve in future.
What are the beauty trends your brand needs to know about, now?
The modern beauty buyer is ingredient savvy, product hungry and ready to jump on board the trends that will help them achieve their goals and be their most authentic self.
Within the beauty landscape, skincare continues to be the most dynamic market, evolving at breakneck speed with the needs of consumers and developments in formulation technology. Now, make-up and haircare are learning from this beauty category leader, adapting skincare formats, claims and caring elements into their own offerings to commercial success.
Discover how your brand should apply these trends to its products and marketing, and how will they evolve in future.
Free Digital Beauty Trend Guide:
Find out how to capitalise on the skincare boom in our beauty trend guide: Beauty's Skincare-Focused Future. Inside, Stylus experts you'll get access to the key trends and commercial avenues to explore across three important categories: skincare, make-up and haircare.
Fill out your details to download the e-book.
“With cult brands like The InKey List strategizing around typically unsexy skincare concerns such as cystic acne and dry skin, skin health is not only a trendy topic, but a commercial goldmine at a time when the consumer is taking control of their skin journey in such a dedicated way.”
“With cult brands like The InKey List strategizing around typically unsexy skincare concerns such as cystic acne and dry skin, skin health is not only a trendy topic, but a commercial goldmine at a time when the consumer is taking control of their skin journey in such a dedicated way.”
| Lisa Payne Head of Beauty |
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Join the Stylus community for real-time access to reports, ideas and support from our dedicated trends experts, giving your organisation the tools it needs to flourish.
Membership
Join the Stylus community for real-time access to reports, ideas and support from our dedicated trends experts, giving your organisation the tools it needs to flourish.