The Micromobility Shift: Young Urbanites' New Moves
Urban transport is undergoing a huge shift, as car-loving generations make way for a younger cohort that’s demanding more affordable, flexible and sustainable solutions. Here, we dive into the flourishing micromobility landscape – encompassing manual and electric bikes and scooters – and explore how convenience, safety and eco-friendly credentials are attracting new urban commuters.
The Urban Mobility Ecosystem
Design Priorities for Urban Commuters
Optimised Rides
Manufacturing for a Modern Age
Auto sector disruption, urban expansion, and an increased desire for cheap and sustainable transport options have renewed interest in metropolitan mobility ecosystems. Cue policies that encourage micromobility’s integration with cities, like a new crop of city-approved vehicle-sharing services and cyclist-friendly infrastructure.
Auto sector disruption, urban expansion, and an increased desire for cheap and sustainable transport options have renewed interest in metropolitan mobility ecosystems. Cue policies that encourage micromobility’s integration with cities, like a new crop of city-approved vehicle-sharing services and cyclist-friendly infrastructure.
Summary
The Urban Mobility Ecosystem | Auto sector disruption, urban expansion, and an increased desire for cheap and sustainable transport options have renewed interest in metropolitan mobility ecosystems. Cue policies that encourage micromobility’s integration with cities, like a new crop of city-approved vehicle-sharing services and cyclist-friendly infrastructure. |
Design Priorities for Urban Commuters | Brands are spotlighting practical design to meet the needs of consumers’ dynamic lifestyles. Generous cargo features, accessible charging with universal ports, and fold-down constructions define key product development opportunities in this heyday of urban micromobility. |
Optimised Rides | Tech is embedding into micromobility vehicles, helping riders prevent theft, optimise their commutes, and engage with fellow drivers. Beyond being a sustainable and convenient means of transportation for city-dwellers, micromobility’s connected apps provide tech-savvy riders with the opportunity to customise their daily experience through data. |
Manufacturing for a Modern Age | Pioneering start-ups are reimagining manufacturing for today’s conscious consumers. Automated production processes, recyclable materials and modular constructions create vehicles that are sustainable and adaptive to different needs and life stages. |
The Micromobility Shift: Young Urbanites' New Moves
Topics
Want to see the full report?
Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
Want to see the full report?
Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
