Published 12 August 2024

8 min read

Artificial intelligence (AI), blockchain and 3D scanning are helping people connect in meaningful and novel ways to art, history and heritage. Echoing themes detailed in Museums Move Forward and Immersive Art, we explore how tech can supercharge cultural engagement and inspire long-term interest among a broad spectrum of consumers.

Tech Reveals the Past

Digitised Artistic Interactions

Tech Reanimates Heritage Sites

Emerging tech is unlocking innovative ways to access and engage with history, stimulating involvement from new audiences in the process. Tools range from AI document searches enabling users to comb archives like historians to meticulous 3D digital recreations of heritage sites offering an evocative (and educational) experience regardless of location.

Emerging tech is unlocking innovative ways to access and engage with history, stimulating involvement from new audiences in the process. Tools range from AI document searches enabling users to comb archives like historians to meticulous 3D digital recreations of heritage sites offering an evocative (and educational) experience regardless of location.

Summary

Tech Reveals the Past

Emerging tech is unlocking innovative ways to access and engage with history, stimulating involvement from new audiences in the process. Tools range from AI document searches enabling users to comb archives like historians to meticulous 3D digital recreations of heritage sites offering an evocative (and educational) experience regardless of location.

Digitised Artistic Interactions

Museums and art exhibitions are experimenting with tech as a tool to engage visitors. Strategies range from gamified art treasure hunts (which reward players with virtual swag) and conversations with digital personas (enabled by generative AI) to interactive installations that gift participants with one-of-a-kind blockchain-based collectables.

Tech Reanimates Heritage Sites

Digital tools are providing consumers with more thorough immersion in heritage sites regardless of location. While museums may offer ultra-evocative video-led experiences to connect visitors with the past, there’s also a push to use everything from metaverse technologies to 3D animations to enable remote virtual adventuring.

Tech Tools & the Future Museum

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Topics

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