Ride the New Eco-Roadways
From electric vehicles (EVs) to e-bikes, electrified mobility is capturing consumer and industry attention by slashing carbon emissions. Although 6.75 million EVs were sold in 2021 – twice more than in 2020 (Virta, 2022) – significant advancements in infrastructure are needed to support the mass shift to fossil-fuel-free roadways. Stylus highlights the key areas to watch.
Towards Mass Adoption
Overcoming the Charging Roadblock
Electric Transport Diversifies
As governments begin to phase out the sale of petrol-powered cars, automakers are ramping up EV production. While purchases have increased this year – subverting market trends – a range of models and price points are needed to attract more consumers. Look to start-ups (like Vietnam’s VinFast) and established manufacturers (like General Motors) that are expanding electric capacity to meet demand.
As governments begin to phase out the sale of petrol-powered cars, automakers are ramping up EV production. While purchases have increased this year – subverting market trends – a range of models and price points are needed to attract more consumers. Look to start-ups (like Vietnam’s VinFast) and established manufacturers (like General Motors) that are expanding electric capacity to meet demand.
Summary
Towards Mass Adoption | As governments begin to phase out the sale of petrol-powered cars, automakers are ramping up EV production. While purchases have increased this year – subverting market trends – a range of models and price points are needed to attract more consumers. Look to start-ups (like Vietnam’s VinFast) and established manufacturers (like General Motors) that are expanding electric capacity to meet demand. |
Overcoming the Charging Roadblock | Infrastructural improvements are essential to putting an EV on every driveway. Enter nimble, on-the-go charging solutions like Ziggy – a self-driving battery robot – and low-profile street-side solutions from the UK’s Trojan Energy. Meanwhile, large retailers, like Starbucks in the US and Ikea in Scandinavia, are turning car parks into charging hubs, addressing range anxiety in the process. |
Electric Transport Diversifies | Zero-emission bikes, scooters and buses occupy a growing portion of the electric revolution. While these vehicles speed up short-range inner-city trips, they’re also invaluable in reducing reliance on cars in the short and long term, and will feature heavily in the net-zero goals we outline in Surveying the Sustainable Smart City. |
Ride the New Eco-Roadways
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Want to see the full report?
Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
