
Published 17 September 2024
As consumers adopt increasingly sustainable behaviours, reusable water bottles offer an easy way to reduce plastic waste, with a plethora of choices available to suit every need. For brands looking to make a splash in this saturated market, colour and customisation are the way forward. We highlight three collections that exemplify this expressive trend.



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At IFA 2026 (Berlin, September 4-8), artificial intelligence (AI), automation and robotics drove a new era of responsive, self‑sufficient living, helping consumers adapt to tighter resources and shifting domestic demands. Electronics are removing friction and delivering...