Navigating the New Travel Landscape
The Great Travel Rebound
Redrawing Work-Life Boundaries
Widening the Wellness Frame
Eco-Elevations
Travel in 2022 will continue to be a complex endeavour as countries implement disparate vaccination rules and restrictions. Travellers will need expert advisers and accurate tech tools to navigate these scenarios. Booking habits also reflect a desire for increased control, with travellers preferring last-minute or ultra-long-lead bookings to avoid disappointment.
Travel in 2022 will continue to be a complex endeavour as countries implement disparate vaccination rules and restrictions. Travellers will need expert advisers and accurate tech tools to navigate these scenarios. Booking habits also reflect a desire for increased control, with travellers preferring last-minute or ultra-long-lead bookings to avoid disappointment.
Summary
Navigating the New Travel Landscape | Travel in 2022 will continue to be a complex endeavour as countries implement disparate vaccination rules and restrictions. Travellers will need expert advisers and accurate tech tools to navigate these scenarios. Booking habits also reflect a desire for increased control, with travellers preferring last-minute or ultra-long-lead bookings to avoid disappointment. |
The Great Travel Rebound | With borders reopening and appetite for long-haul travel building, bucket-list trips will reach fever pitch in 2022 as the industry rebounds. Tourism’s contribution to the global economy could reach $8.6tn this year, only 6.4% down from pre-pandemic levels (WTTC, 2022). |
Redrawing Work-Life Boundaries | Total disconnection from the office is a foremost priority for many in 2022 as consumers restabilise their work-life balance. However, alongside this, the work-from-anywhere trend shows no signs of abating as flexible working patterns prevail. Read Meet the Neo-Nomads for more on this untethered lifestyle. |
Widening the Wellness Frame | Wellness travel will continue to gain momentum, from invigorating outdoor pursuits to trips that address emotional health and sleep. Also, read Wellness Travel Trends: 2022 for more on the multifaceted scope of future wellness tourism. |
Eco-Elevations | Consumers are looking to match their travel ambitions with their sustainable values in 2022. More than ever, eco- and community-minded tourism will be a drawcard as travellers prioritise planet-positive tours, hotels and transport. See also The New Undertourism Opportunity and our 2022: Look Ahead – Travel & Hospitality for more background thinking. |
Travel experts predict 2022 will be a year of prolific tourism, with bookings potentially surpassing pre-pandemic levels across the world (Tripadvisor, 2022). However, the post-pandemic traveller has evolved expectations and priorities, from a pent-up desire for social connection and emotional wellness-boosting experiences to trips allowing them to work from anywhere.