
Published 23 October 2023
American potato crisp brand Pringles has partnered with San Francisco-based The Caviar Company to offer limited-edition Crisps and Caviar Collection boxes containing different combinations of crisps and caviar in the US. The initiative was inspired by the popular TikTok trend (24.9 million views to date) of eating Pringles loaded with dollops of caviar.



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