
Published 05 June 2024
The once-booming sneaker market may have plateaued in recent years due to hype fatigue and an oversaturated resale market, but it’s finding new growth opportunities and untapped potential in unexpected places – namely the rapidly burgeoning world of women’s basketball.



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The Spring/Summer 2027 womenswear season got off to a flying start in New York where we saw the catwalks replace power tailoring with a new era of romantic femininity full of pretty florals, lace, ruffles and a flower garden of uplifting pastels, all creating a gentler, more relaxed mood for next summer.