
Published 15 February 2023
From uncanny phygital design to an emphasis on anime and manga references, cartoons are quickly becoming a go-to for brands looking to create a buzzy, viral fashion moment – especially when it comes to footwear. We unpack the key projects, influences and opportunities driving this exciting, escapism-fuelled trend.



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In this bi-annual report format, we highlight the exciting initiatives, nascent innovation and design developments prompting responsible change, and resourceful creativity, in the fashion industry. In this edition we focus on robust responses to some of sustainable fashion’s biggest challenges: troublesome textiles, an...