
Published 17 July 2023
Globally, 68% of consumers like spending time in imagination-stimulating locations and 61% want brands to evoke intense emotions (Wunderman Thompson, 2023). Consumers are seeking joy and fun (a theme we’ve tracked since 2021), and pursuing moments of astonishment to find beauty in difficult times. We provide cues for brands to engage with awe.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.