
Published 18 December 2023
In the US, 80% of people who make new year’s resolutions are confident in their ability to reach their goals (Forbes, 2023), but only 9% actually do (Ohio State University, 2023). Seeking ways to stick to their aims, a slew of consumers are looking to optimise their goal-setting and planning for 2024.



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The meaning of adaptability and resiliency is changing in the face of mounting personal and societal stressors. While institutions are adopting preparedness programmes that bolster confidence in the face of challenges, individuals are rejecting structure and honing their ability to tune...