
Published 25 June 2024
By 2028, the market for habit tracking apps is expected to be worth $19.41m, up from $8.82m in 2022 (Industry Research, 2023). Novel apps encourage consumers to stick with desired behaviours by offering financial rewards or helping them to create value-based routines. We highlight three new services to know.



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By 2029, the global wellness market will reach $9.75tn, up from about $6.8tn in 2024 (GWI, 2025). The