
Published 15 August 2022
As we explore in Democratising Digi Beauty, smart brands are using digital tools to create educational skincare resources, enabling accessibility and empowering knowledge through community and expert certification. We highlight the latest digital initiatives targeting the skintellectual consumer – keen to discover and elevate their beauty routine – by catering to specific skin needs.



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We revisit our three Beauty Directions for Autumn/Winter 2025/26 – Simplicity, Borderless and