Change is coming – and faster than ever before. How will you avoid being left behind?
The world that businesses are creating for today will be increasingly complex in the future. To navigate the challenges this brings, recognising the shifting attitudes of your consumers – towards representation, inclusion, affordability and sustainability – is critical to ensure your brand’s continued relevance and your customers’ loyalty. Against this backdrop of change, understanding trends isn’t just important; it’s imperative.
As Stylus’ Chief Futurist, and the head of our bespoke research service, Stylus Advisory, Dr Antonia Ward and her team are dedicated to helping our members understand the complexities of the future. By identifying the crucial consumer shifts and key industry trends that will affect your business, our experts translate these trends into practical, actionable strategies to enable you to make more informed decisions and capitalise on lucrative white space opportunities.
Change is coming – and faster than ever before. How will you avoid being left behind?
The world that businesses are creating for today will be increasingly complex in the future. To navigate the challenges this brings, recognising the shifting attitudes of your consumers – towards representation, inclusion, affordability and sustainability – is critical to ensure your brand’s continued relevance and your customers’ loyalty. Against this backdrop of change, understanding trends isn’t just important; it’s imperative.
As Stylus’ Chief Futurist, and the head of our bespoke research service, Stylus Advisory, Dr Antonia Ward and her team are dedicated to helping our members understand the complexities of the future. By identifying the crucial consumer shifts and key industry trends that will affect your business, our experts translate these trends into practical, actionable strategies to enable you to make more informed decisions and capitalise on lucrative white space opportunities.
Watch: Why Trends, Why Now?
This session will explore:
- Why now is the critical moment to invest in understanding a rapidly changing consumer landscape.
- How trends and insights have become crucial tools for business success.
- The complex questions the Advisory team are helping Stylus members tackle right now.
Fill in your email to watch the session on-demand.
Knowing what people are going to want is about understanding who they are. We have to push any quick-fix idea of understanding what they will like in the future, and learn to love our ever-changing consumers. Because there is no such thing as an average consumer.
Knowing what people are going to want is about understanding who they are. We have to push any quick-fix idea of understanding what they will like in the future, and learn to love our ever-changing consumers. Because there is no such thing as an average consumer.
| Dr Antonia Ward Chief Futurist |
Advisory
Our bespoke research service will show you how to apply Stylus’ trends thinking directly to your business. It’s the extra layer that will help you make sense of what sits underneath trends, tackle your biggest future challenges, and avoid the risk of being left behind in a rapidly changing consumer landscape.
Advisory
Our bespoke research service will show you how to apply Stylus’ trends thinking directly to your business. It’s the extra layer that will help you make sense of what sits underneath trends, tackle your biggest future challenges, and avoid the risk of being left behind in a rapidly changing consumer landscape.