Lisa Payne

Head of Beauty Trends

Lisa leads our Beauty team and is responsible for tracking the latest innovations in beauty product development from around the world, providing analysis on emerging shifts in the industry, key consumer groups and future-focused directives.

She has been with Stylus since its launch in 2010, bringing over 10 years of trend forecasting experience in fashion, beauty, and arts and culture. She was instrumental in growing our beauty content in line with increasing demand for industry insights, and is particularly proud of her Commercialising Pleasure Spotlight, which expands the remit of personal care to include sex as a valuable business driver.

Lisa travels internationally, presenting trends, sharing market insights and moderating consumer-facing panels and roundtables. Her favourite aspect of her work is getting to meet and learn from the inspiring innovators and disruptors along the way.