
Published 28 January 2022
Matt Zara
With 65% of Americans alone feeling pressured by their New Year’s resolutions (Whole Foods, 2022), grocery sector brands are stepping up to help consumers achieve their wellness goals. US chain Whole Foods’ Resolution Renovator encouraged a more realistic approach, while German ultrafast delivery company Gorillas’ partnership with US “anti-diet” nutrition app Wellory offers shoppable healthy recipes.



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