
Published 20 January 2022
Matt Zara
British department store Selfridges is capitalising on the momentum gathering behind NFTs by becoming the first major retailer to sell crypto assets in-store. From January 28 to March 31, visitors can buy digital versions of dresses by French fashion house Paco Rabanne and artworks by Hungarian-French op art trailblazer Victor Vasarely with regular currency as part of the department store's Universe project.



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