Advancing Access to AI Wearables: Meta x Ray-Ban’s LA Pop-Up Store

Published 22 November 2024

Author

2 min read

Keying into the rapidly evolving artificial intelligence (AI) wearables market – due to grow by 1,050% by 2033 (FactMR, 2023) – Meta has launched an experiential pop-up store in Los Angeles, centred on its new AI smart glasses created in partnership with iconic Italian brand Ray-Ban. The pop-up hosts an AI-enhanced ‘immersion room’ and a customisation shop themed according to local subcultures.

Advancing Access to AI Wearables: Meta x Ray-Ban’s LA Pop-Up Store

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Topics

Brand Spaces

Retail

Consumer Electronics

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