
Published 31 January 2025
Younger consumers’ appetite for more in-depth media and entertainment is growing – 44% of US and UK 16-24-year-olds plan to engage more with long-form content in the next year (PMW, 2024). Harnessing this, global beauty giant Sephora has partnered with US streaming service Hulu for a three-part docuseries spotlighting iconic beauty routines of American music stars.



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