
Published 31 January 2025
Younger consumers’ appetite for more in-depth media and entertainment is growing – 44% of US and UK 16-24-year-olds plan to engage more with long-form content in the next year (PMW, 2024). Harnessing this, global beauty giant Sephora has partnered with US streaming service Hulu for a three-part docuseries spotlighting iconic beauty routines of American music stars.



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The gaming industry’s biggest night of the year, The Game Awards 2025 (LA, December 11) bestowed accolades on the year’s best titles, studios and esports stars, and lined up a bumper 2026 of new releases. We unpack four of the key takeaways – including the winning charm of indie games, inventive transmedia moves, the...