Marriott & Ted’s Educative Guest Rooms
Published 26 July 2022
Appealing to the 78% of US millennial travellers seeking trips with an educational edge (Condor Ferries, 2021), global hotel brand Marriott and US-Canadian ‘idea engine’ Ted have collaborated to create The Curiosity Room, an interactive hotel room concept with scholastic puzzles and challenges.
Each discovery-based room has activities incorporated into its design, such as secret messages and hidden puzzle pieces, with guests receiving a certificate and complimentary dessert in the hotel restaurant on completion. The puzzles are customised to three hotel locations – San Francisco, Bangkok, and London – spotlighting different local landmarks and cultures.
“This one-of-a-kind adventure further fosters the notion for our guests to stay curious in their travels, opening their minds beyond a typical overnight stay, and propels them to explore the destination with a renewed desire to learn something,” says Jason Nuell, a senior vice president at Marriott International.
The immersive spaces are decorated with destination-inspired illustrations by American artist Caleb Morris. Read Hotels + Art: 2022 for other examples of how hoteliers are packing their properties with statement-making artwork.
Reservations for the Curiosity Rooms are available for later this year and early 2023.
Want to know more?
Get in touch to speak to a member of the Stylus team to find out how your brand can harness trends and insights like these for future commercial success.