
Published 06 June 2025
The US Food and Drug Administration (FDA) has approved three natural colour additives in the wake of the US health secretary Robert F Kennedy Jr’s crackdown on petroleum-based synthetic food dyes. The dyes will offer two shades of blue and one white colouring for food and beverage products like ice cream, cereal and candy.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
The wedding menu is being rewritten. In 2026, food and drink sit alongside florals and speeches as stars of the show, with dishes and bites built around relationship milestones and multi-heritage backgrounds rather than safe, crowd-pleasing fare. Oyster-shucking waiters, dramatic table-length cakes and midnight noodle...