
Published 28 June 2023
Olive oil, often sold as an unexciting pantry staple in tinted green glass bottles, is becoming a category to watch as producers challenge packaging norms to create products consumers are proud to display. We highlight the most exciting examples, from stylish refillable bottles and tongue-in-cheek branding to labels that assist at-home cooks.



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Many households are feeling the economic squeeze, with rising prices turning every grocery trip into a deliberate, value‑led balancing act. Today’s budget‑focused shopper is reassessing every choice, favouring products that stretch across meals, offer certainty over experimentation, and help...