
Published 01 July 2024
By 2028, the global pet care market is expected to be worth $400.4bn, up from $295bn in 2022 (Arizton, 2024). Despite rising costs, consumers are continuing to spend on their animal companions – a phenomenon leading smart brands to debut pet-focused lines. Stylus highlights three crossovers that understand how today’s consumers relate to their pets.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
Wealth accumulation is accelerating for the well off. However, the needs of these individuals are diverging, reflecting wealth gaps seen in the population at large. While the ultra-wealthy are prioritising privacy, multimillionaires are maximising their lifestyle investments, and mass-affluent millionaires are striving...