Colour & Material Directions S/S 2028: Elevate
Published 14 April 2026
Colour & Materials Team
Infused with a gentle feminine energy, Elevate is an intentional direction driven by kindness, soft protest and a sense of solidarity. Community action, analogue pursuits and a deep desire for nourishment by learning are supported by joy-giving products, safe technology, and welcoming spaces that protect and nurture.
Designing with and for the body, personal and collective wellbeing is a priority. Plump, inviting forms offer cosy, sensorial materiality, and smart active surfaces provide quietly efficient functionality. A light-filled colour palette of fresh pastels, comforting midtones and neutrals is inspired by nature in bloom.
Colour & Material Directions S/S 2028: Elevate
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