Health monitoring is driving the global wearable tech market, set to reach $232bn by 2030, up from $117.4bn in 2024 (GlobalData, 2026). Emerging health trackers are embracing discreet designs as screen-free tech becomes more desirable. Meanwhile, quick, user-friendly health check apps make routine monitoring accessible and convenient.  

By 2030, the digital fitness and wellbeing market is forecast to hit $85.25bn, up from $71.66bn in 2026 (Statista, 2026). Products across apparel and interiors are taking advantage of the growing market, with innovations spanning artificial intelligence (AI)-powered fitness mirrors, smart glasses that track performance, and recovery-focused footwear. See Digitalised Fitness for earlier thinking.

Tech brands are expanding into emotional health tracking. Meanwhile, digital therapy platforms are integrating AI to better match users with therapists and provide continuous, personalised support between sessions. For further insights, read Living Well with Tech and 10 Wellness Trends to Watch 2026.

Neuromodulation – the use of targeted electrical or magnetic stimulation to influence consumers’ focus, mood, stress and cognitive endurance – is entering the commercial wellness tech market. For those already tracking their vitals extensively, brain stimulation is likely an appealing next step in self-optimisation, priming the global neuromodulation market to reach $14bn by 2034, from $6.6bn in 2025 (Straits Research, 2026).

As discussed in Women in Focus, the health sector is confronting entrenched gender biases that have historically overlooked women’s pain and medical symptoms. Now, health tech solutions are emerging to streamline tracking across hormones, menstruation and menopause – equipping women with data so they can be more informed about their health – and support confident conversations with healthcare professionals.

Rest has become central to how consumers optimise health, wellbeing and performance – see The Status of Sleep. The global sleep market is expected to hit $80bn by 2034, up from $65.8bn in 2025 (Straits Research, 2026). Sleep tech brands are innovating across categories, from wearable sleep aids to AI-powered mattresses and personalised circadian lighting.