
Published 21 November 2024
The retro gaming boom (see Pop Culture & Media Futures 24/25) is generating growing appetite for nostalgia-inducing gaming music: there’s been a 50% increase in user-created retro-gaming-themed playlists on audio streaming service Spotify (The Guardian, 2024). In response, Japanese gaming giant Nintendo has launched a mobile streaming app dedicated to music from its past and present iconic games.



Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.
We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.
We’d love to do the same for you.
Book a demo with us today to discover more.
Synthfluencers – AI-produced virtual influencers for use in advertising, social media and entertainment – are gaining ground, but audience trust and appetite for them is changeable. Alongside highlighting key ethical guardrails, we decode sizeable strategies delivering both creative...