
Published 06 October 2025
In 2026, resistance to social media’s rising tide of regressive takes on womanhood, or “toxic femininity” (from trad-wife influencers to the return of dangerous beauty standards seen in #ThinTok) will generate a hard reboot of online feminist activism and discourse, aka digital feminism. This will provide a blueprint for positively re-animating women-focused brand messaging.



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Amid the cognitive decline caused by excessive exposure to low-quality social media content and reality-undermining AI, a strengthening online vanguard is powering a #brainhealth fightback, drawing huge audiences. We decode this budding scene, spanning expert-led science storytelling, bitesize brain-training, content...