
Published 22 October 2024
Our Colour Evolution examines the development of each hue group from the two previous seasons up to Autumn/Winter 26/27. This analysis illustrates the core colour shifts and emerging tones that will help define the season – from nourishing colour and alluring darks to retro-inspired brights.



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Driven by themes of positive protest, joyful hedonism and whimsical nostalgia, contemporary graphic design and illustration have the power to elevate a host of products, spaces and services. We’ve curated 12 distinctive visual directions to inspire fashion, beauty, interiors, food and beyond, from ghostly, blurred...