
Published 02 October 2024
At a time when nostalgia is strong currency in consumer product (from food to fashion and beyond), beauty brands are taking to the archives and placing a commercial bet on discontinued favourites. We round up the best examples of iconic products returning to market, giving consumers the opportunity to rediscover cherished and sought-after creations.



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We revisit our three Beauty Directions for Autumn/Winter 2025/26 – Simplicity, Borderless and