
Published 02 November 2026
Madeline Ricchiuto
By 2028, the global market for automated home products could be worth $200.8bn, up from $119.5bn in 2023 (Global Data, 2025). Brands and services are driving this growth with increased automation and functionality across categories to provide seamless convenience, energy savings without hassle, deeper health insights and luxury homes that feel truly decadent.
As noted in Smart Home Tech’s Mainstream Era, convenience is still the biggest selling point of smart home devices, with 40% of Americans using a smart device to make their lives easier (Statista, 2026). Brands are increasing the functionality of smart home products to ease the burden of time-consuming everyday tasks, from lawn care to pet food prep.
As noted in Smart Home Tech’s Mainstream Era, convenience is still the biggest selling point of smart home devices, with 40% of Americans using a smart device to make their lives easier (Statista, 2026). Brands are increasing the functionality of smart home products to ease the burden of time-consuming everyday tasks, from lawn care to pet food prep.
Smart home products increasingly let consumers manage every detail of their home lives – from property security to pet wellbeing – even when they’re far from home. A combination of artificial intelligence (AI) and computer vision is essential in enabling this in-depth remote monitoring.
By 2030, one in six people worldwide will be aged 60 or over (WHO, 2025). Consequently, there’s a rising demand for smart home products that address the needs of users with varying abilities. Think accessories to streamline appliance operation, or a focus on audio controls over screen-based interfaces for users who are blind or have low vision.
While luxury consumers are increasingly rejecting superfluous technology, smart devices that fit seamlessly into the home still resonate with high-spending buyers. Brands embracing the purposeful deployment of smart home devices are offering decadent experiences and charming statement pieces that don’t rely on clunky touchscreen or app interfaces.
Between rising energy costs and increasing extreme weather events, homeowners are seeking smart home products that can reduce their carbon footprint and manage their home environment. Smart home tech can meet this demand with tools that react to changing weather and balance their home energy use – without imposing a burden on climate-fatigued consumers.
As the home becomes an increasingly important setting for managing health and wellbeing – see Cultivating Home Sanctuaries – smart home technology is finding new ways to support everyday routines. From sleep and nutrition to mental health, brands are exploring how connected devices can move beyond convenience to play a more active role in helping consumers live well.



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By 2028, the global market for automated home products could be worth $200.8bn, up from $119.5bn in 2023 (Global Data, 2025). Brands and services are driving this growth with increased automation and functionality across...