Published 07 October 2024

5 min read

Further leaps in new-wave artificial intelligence (AI) (unlocking connections which are practical, hyper-personal and/or creatively seductive), continued economic anxieties and a resurging desire for more socialised brand experiences – online and off – will drive 2025’s biggest brand engagement movements. We decode three core trends: cannily curbed consumption, synth sidekicks, and the resurgence of squad shopping.  

2025: Retail & Brand Comms

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Want to see the full report?

Offering access to over 350 consumer and cross-industry reports annually, Stylus Membership is your window to tomorrow’s most exciting opportunities.

We already arm more than 500 of the world’s most forward-thinking brands and agencies with the creative insights they need to make transformative business decisions.

We’d love to do the same for you.

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The Pulse of Parenthood: Retail Trends & Opportunities

The Pulse of Parenthood: Retail Trends ...

The Pulse of Parenthood: Retail Trends & Opportunities

The Pulse of Parenthood: Retail Trend...

The Pulse of Parenthood: Retail Trends & Opportunities

Sales of toys, baby and post-partum products/services are rising globally (see Key Stats), but 48% of American parents alone are “overwhelmed by stress” (APA, 2023), signifying a...

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