
Published 28 March 2024
Laila Petra
In this episode, we join Stylus’ Annie Corser, senior editor of Pop Culture & Media, and Julia Errens, senior Pop Culture correspondent, to discuss the key trends and insights within AI that emerged from this year’s SXSW festival (March 8-16).



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Inventive new music marketing campaigns are providing ample inspiration for connecting with fans and launching products, services and shows in thrillingly fresh ways, as relevant to retail/brands as media. We explore seven stellar examples including analogue-leaning promo; fashiontainment’s first boy band; a beauty...